Franchisee Marketing

Discount fast food franchise promotions like Subway’s $5 Footlongs, Quiznos Million Sub Giveaway and McDonald’s $1 menu, and Burger Kiong’s $1 Double Cheeseburger are attractive to consumers and great for the franchisor… but what about the franchise owners who foots the bills?  According to Smart Money, some of the franchise promotions and giveaways lately have [...]

The German brand and marketing agency, Icon Added Value, has published a new study called “Franchise 2008″. The study is based on the results of telephone interviews held with ten franchisors, 78 franchisees and 1,000 final consumers. The list of franchises looked at include well-known names such as McDonald’s, Ihr Platz, Das Futterhaus, Kieser-Training, Kamps [...]

(Franchisee Marketing)  Dunkin’ Donuts franchise owners are understandably upset at Dunkin’ Brands partnerships with Proctor & Gamble, Sara Lee & Hess, saying these moves will devalue the Dunkin’ Donuts brand and negatively affect their declining sales.
Franchisees Don’t Like The Way Marketing Runs At Dunkin’
by Nina M. Lentini, Friday, Feb 15, 2008
DUNKIN’ DONUTS FRANCHISEES IN [...]

Contours Express  is now the #2 Women’s circuit training gym behind Curves. They claim to be the the second fastest growing with over 600 locations worldwide in 20 countries, the most affordable and the most effective.
However, nearly 60 Contours Express franchise owners don’t agree with the rosy picture painted in the marketing materials.  According to a report on [...]

May 24, 2007 – Every month, the familiar blue Valpak envelope brings unique on-envelope promotions and sweepstakes to consumers that typically feature cash and prize giveaways.
During the month of May, Budget Blinds, a leader in custom window treatments, will appear on the Valpak envelope and give consumers the chance to win $100,000 in prizes. [...]

Unconfirmed allegations are emerging that the UK franchise developer for iSold It has been struggling and is now in voluntary receivership.
Franchise Pick reader CHANCE left a comment April 5 that “YES the UK area developer is belly up. Online Revolution Ltd The Head Franchisor of iSold It in the UK went into voluntary receivership [...]

Do you know of a franchise opportunity* worthy of being recognized as one of the Top New Franchises?
TopNewFranchises.Com wants your nominations.
To vote for your favorite new franchise opportunity, CLICK HERE.
It doesn’t matter if you’re a franchisee, employee, customer, vendor, or casual observer, your opinion counts. Just post the franchise name and why you think [...]

Why Java Jo’z problems are Cuppy’s problems
Tweet This Post

[Here is the type of activity that will pay deep rewards in many many ways. It helps the individual in need. It builds store morale and comaraderie. It elevates awareness and reputation in the community. It attracts both local and national press. And it makes business ownership - and the [...]