Franchisee Marketing

Source: Palm Beach Post Sunday, July 27, 2008
In her article Tequesta business owner brings in the bucks for Sir Speedy, Staff Writer Alexandra Clough reveals some of the secrets to quick printing success of Tequesta, FL Sir Speedy franchise owner Richard Goldberg. Goldberg recently won the Sir Speedy Century Club [...]

Source: Galesburg Register-Mail
Congratulations to Vista Lodge franchisees Raj and Pina Kshirsagar who have won another award for their inspiring turnaround of a troubled motel property, and successful conversionto a Vista Lodge.
Here are some excerpts from a recent story on them in their local paper:
Raj Kshirsagar and his wife, Pina, believe hard work is the fuel [...]

In a recent post on BrandCurve, Susan Gunelius wrote:
How to you convince people from middle-America to visit their local McDonald’s for a latte? Build a giant cornfield maze in Nebraska!
This campaign is meant to create a buzz about McDonald’s new McCafe brand (the copy says, “Taste what the buzz is about”). According to [...]

One redeeming feature of using a catchy vehicle wrap to promote your retail location: You don’t have to drive it (or burn gas) to get attention.  Adam & Eve franchise stores benefit from having a 3 dimensional billboard with 360 degree (almost) visibility 24/7.  Plus, they can drive it to pick up inventory whenever [...]

Rita’s Ice Website Earns Top Honors
A website designed by SilverTech for cold treat franchise Rita’s Ice won top honors as the “Coolest Franchise Website” in a contest hosted by Joel Libava’s The Franchise King, an industry leading consulting firm.
Featuring roll over flash animation and a clean, fun design that engages audiences of all ages, the [...]

New “Orange Refresher” Saves Consumers Coins and Calories
EMERYVILLE, Calif. (BUSINESS WIRE) — Jamba, the leading blender of fruit and other naturally healthy ingredients, has launched a $2.95 All Fruit Smoothie, for a limited time, in all Jamba Juice stores. Jamba is taking steps to educate the consumer of the benefits of Jamba smoothies, which [...]

The German brand and marketing agency, Icon Added Value, has published a new study called “Franchise 2008″. The study is based on the results of telephone interviews held with ten franchisors, 78 franchisees and 1,000 final consumers. The list of franchises looked at include well-known names such as McDonald’s, Ihr Platz, Das Futterhaus, Kieser-Training, Kamps [...]

Source: The Franchise King

On 7-11 you can have a Slurpee on 7-Eleven. So, on July 11th, go into your nearby 7-Eleven, and slurp up a Free Slurpy*.
Where is the nearest 7-Eleven located, you may ask?
Look Here!
{I am accepting Slurpee deliveries between the hours of 7 and 11 only, at my office.}

*Are you a lifetime [...]